Launch ads to Meta

Adrio can create ads in your Meta account directly, so you don't have to download files and re-upload them in Ads Manager. You need a connected Meta ad account first.

Launch from a project board

1. 1
   On a project board, Shift and drag to select the ads you want.
2. 2
   Click Launch selected creatives as Meta ads in the toolbar.
3. 3
   Fill in the Destination and Ad details steps, described below.

Launch files from your computer or Google Drive

Open Ad launcher → New launch. It has three steps.

1. 1
   Choose ads. Drop images or videos, or paste with Cmd+V. Files must be 1:1, 4:5 or 9:16, as JPEG, PNG, WebP, MP4 or MOV. If you've connected a Drive folder, pick files from the Google Drive tab instead.
2. 2
   Add to project. Name the project and click Import N ads. Nothing is published yet.
3. 3
   Launch. Click Launch to Meta.

Destination

Click Next.

Ad details

For each ad, fill in the Ad name, Destination URL, Headline, Primary text, an optional Description and the Call to action. Each row shows Needs fields until it's complete, then Ready.

Click Create ads. Meta publishes them in the background. If any fail, click Retry failed.

Templates

Templates save the copy and settings you reuse. Open Ad launcher → Templates.

• Click New template to write one. It can hold several primary texts, headlines and descriptions, a call to action, web links with UTM parameters, the Page, Instagram account, campaign and ad set, and Meta's creative enhancements.
• Click Import from Meta to build templates from your recent ads automatically.

Launch defaults

Open Ad launcher → Launch defaults to set:

• Your default ad profiles: Page, Instagram account and pixel. The pixel applies to every ad.
• Launch ads as paused, so new ads wait for you to turn them on in Ads Manager.
• Multi advertiser ads.
• An Ad naming convention, built from parts like the file name, ad type, date, product, offer and concept, with a separator of your choice.

Launch history

Open Ad launcher → Launches to see every launch from Adrio, grouped by launch, with the status of each ad.

Launch with Spark

With Meta connected, Spark can plan the whole launch. Ask something like "Launch my five newest ads in the US and UK". Spark:

1. 1
   Checks the account and flags anything to fix first, such as a missing pixel.
2. 2
   Suggests a budget based on your account history.
3. 3
   Shows a Launch plan: the campaign, budget, what it optimizes for, and each ad set's countries, daily budget and audience. Broad lets Meta find buyers within your countries. Advantage+ lets Meta's AI expand targeting.
4. 4
   Waits for you to click Confirm launch or Launch paused. Edit any row or click Cancel first if you want.

Spark never goes past your spend limits. Values it remembers from earlier launches are marked From memory.