Meta ads

Connect Meta

Connect a Meta ad account to a brand so you can see performance, launch ads and let Spark manage spend.

Connecting Meta lets Adrio read your ad performance and create ads in your account. Each brand connects to one Meta ad account.

Connect an ad account

1
Open Settings → Integrations, or Integrations in the sidebar.
2
On the Meta Ads card, click Connect and sign in with Facebook. Grant the requested permissions.
3
On Choose a Meta ad account, search for and select the account, then click Connect account.
4
On Meta Launch Settings, choose the Default Facebook Page (required), the Default Instagram account and the Pixel. A Default campaign and Default ad set are optional.
5
Save. The card now shows Connected with the account, timezone and business ID.

Turn on Launch ads as paused in Launch defaults so nothing goes live until you turn it on in Ads Manager.

Fix launch blockers

The Meta card lists anything that would stop a launch, such as a missing Page or pixel, with a button to fix each one: Choose Page, Choose pixel, Open Ads Manager or Open Events Manager. Click Edit settings to change your defaults later.

Set spend limits

Spend limits cap what Spark and automations can spend. Spark can't go past them even when you approve a change. Open Spend limits on the Meta card.

Limit	What it caps
Per campaign or ad set	The most any single campaign or ad set can spend per day
Whole account	All running budgets added together, per day
Spend per month	Spark stops raising spend once the month would pass this
Change pace	How fast Spark may raise a budget, per change and per 24 hours. Big jumps restart Meta's learning.

Leave a field empty for no limit. Automations only add spend once both daily limits are set.

If the connection expires

Meta connections expire from time to time. When that happens the card shows Connection expired. Reconnect from the same card.

Disconnect

Click Disconnect on the Meta card. Ads already in your Meta account aren't affected.