# Products

> Add the products your ads are built around, by URL, from a Shopify store, or by hand.

Source: https://adrio.ai/docs/products

Every ad in Adrio is made for a product. The product's photos keep it looking right in generated images, and its description and benefits feed the copy. Good product data is the biggest single lever on ad quality.

## Where to find it

Open **Products** in the sidebar. The page has three tabs: **Products**, **Audiences** and **Angles**. You can search the list and sort it by newest, oldest or name.

## Import a product from a URL

1. Click the **Add product** tile.
2. Paste the product page into **Product or store URL** and click **Import**.
3. Adrio fetches the page title, description, images, colors and metadata. When it's done, the product form opens pre-filled.
4. Review the fields and click **Create product**.

If the URL was imported before, Adrio shows **Already imported** with the existing product. Choose **Open existing** to edit it, or **Import anyway** to make a copy.

## Import several products from a Shopify store

1. Click **Add product** and paste your store's home page URL.
2. Adrio switches to **Import from store** and lists the store's products. Products you already imported are marked **Imported**.
3. Select the products you want and start the import.

Each product takes a moment to analyze, and you can leave the page while it runs. You can import up to 20 products per import, and your plan sets the total number of products per brand.

## Add a product by hand

Click **Add product**, then **Create manually**, and fill in the form.

| Field | What to enter |
|---|---|
| **Brand / Product name** | Required. The name shoppers know it by. |
| **Brand / Product description** | What it is, who it's for and why it's better. Up to 5000 characters. |
| **Product type** | Physical product, Mobile app, Desktop app, Web app, Service, Digital programme / course, Ebook / digital download, or Other. |
| **Benefits** | Optional. Up to 5 short selling points. |
| **Product images** | At least 1 and up to 30 images. JPG, PNG or SVG, up to 50 MB each. You can drag files onto the form. |

## Product images

Adrio tags each image with a category, such as packshot, lifestyle or UGC, so it knows how to use it. Images under 768 px on the short side get a **Low-resolution image** warning.

> [!TIP]
> Include at least one clean front view on a plain background. It gives the generator the most reliable reference for shape, label and color.

When you create ads in Advanced mode, you can force specific photos into every ad with **Require images**. See [Create static ads](https://adrio.ai/docs/create-static-ads).

## Edit, duplicate or delete

Click a product card to edit it. The **…** menu on each card has **Edit**, **Duplicate** and **Delete**. Deleting a product doesn't delete the ads made from it, but those ads can no longer generate new versions.